This article is a contribution by NTUC Career Coach H. S. Herjeet. Any extracts should be attributed to the author. 18 December 2023.
If you’re already planning your dream job search, now’s the best time to make networking a valuable tool in your arsenal.
Many job opportunities are not publicly advertised. However, networking allows you to tap into the ‘hidden job market’ by connecting with people who may be aware of unadvertised positions.
Check on these eight ways to network more effectively.
1. Update Your Online Presence
Ensure your LinkedIn profile is complete and professional. Include the following:
- professional headshot photo;
- impactful LinkedIn headline with keywords that convey your current position or a brief tagline that summarises your expertise and career focus;
- well-crafted summary in the ‘About’ section;
- information about your experience, education, skills, and endorsements;
- recommendations from colleagues, supervisors or clients who can speak about your work and skills, including volunteer work;
- customised LinkedIn URL to make it more user-friendly and professional.
2. Increase Your Connections
Actively participate in discussions and share your expertise. You can consider commenting on posts. For example, you can say something like, “Great insights! I completely agree with [specific point], and I’ve found that [share personal experience or additional insights].”
You can also congratulate someone on their recent achievement.
3. Identify and Prioritise Contacts
Make a list of existing contacts, including friends, family, former colleagues, classmates, and industry professionals.
Thereafter, prioritise the contacts based on their relevance to your job search. You can identify individuals in your network or industry who may be able to offer insights or opportunities related to your job search. Look for connections who work in companies or roles of interest to you.
4. Attend Networking Events
Zoom in on events like industry conferences, seminars, workshops, and networking events. They provide platforms to meet and connect with professionals from various industries.
Participating in such events increases the likelihood of learning about job opportunities that may not be publicly advertised.
You can also check out a platform called Meetup, which facilitates the organisation and discovery of local events.
After meeting someone, send a personalised thank-you email expressing your appreciation for their time.
5. Utilise Alumni Networks
Connect with alumni from your school or university on LinkedIn. For example, university alums usually have LinkedIn pages. Ask to join if it is a ‘closed-door’ community.
By joining such alum groups, you can write posts on your area of expertise. Alternatively, you can share your comments on other people’s posts.
6. Join Professional Groups and Forums
Join online forums, professional associations, and LinkedIn groups. Industry-specific forums, for example, allow you to share insights, ask questions, and discuss relevant topics.
If you are in HR, you can join the LinkedIn group called “HR (#1 Human Resources Group)” or other HR groups according to your area of expertise.
If you are in IT, consider joining generic forums, associations or LinkedIn groups on software/technology, artificial intelligence, social media, startups, blockchain, and the metaverse.
7. Build Relationships, Not Just Contacts
Building relationships is crucial in both personal and professional contexts, as it plays a significant role in various aspects of your life. It could be for career advancement, knowledge and insights, collaboration, visibility creation, and business development.
Don’t get too busy doing your day job that you neglect to build relationships outside of your current organisation. You can network virtually or on-site, depending on your preference. However, a good idea would be to have a 50-50 mix.
Be genuinely interested in other people’s careers and help when possible. Remember, networking is a two-way street.
8. Consider Getting a Career Mentor
A career mentor is an experienced and knowledgeable individual who can provide valuable guidance by helping you explore and define your career goals or offer guidance on effective job search strategies.
They can also introduce you to key contacts, identify areas for skills development, and guide you in acquiring the necessary skills for your chosen career path.
You can reach out to NTUC U PME at pme@ntuc.org.sg or its LinkedIn page to find out how to secure a career mentor.